Funding and grants for start-ups: calculate first, then choose your money
Add up investments, ramp-up and living costs, then match each part to own money, loans, guarantees or the occasional grant.
Step 8 of 8: Start in eight steps
Work out how much you need before you ask anyone for it
Then match each part of the need to the funding that fits it, from your own savings to a guaranteed bank loan.
Most founders need less funding than they think for their equipment, and more than they think for the months before the business pays its way. A laptop, a van or a kitchen is easy to budget. The months in which rent, insurance and your own living costs keep running while revenue is still building up are often forgotten, and that is exactly where young businesses run out of cash. So the first question about funding and grants is not where the money comes from, but how much you really need and for how long.
How much funding do you need?
Your funding need has three parts. Add them up before you speak to any lender or investor.
- Investments: everything you must buy to start, such as equipment, fit-out, software, a vehicle and the first stock. See start-up costs.
- Ramp-up shortfall: the fixed costs in the months before revenue covers them, plus VAT you pay on purchases before you can reclaim it. Your cash flow forecast shows how deep and how long the dip is.
- Living costs: what you need at home each month while the business cannot pay you yet. See how much starting capital you need.
Sofia's lunch café, followed through the earlier steps, adds up like this:
| Need | Amount | Funded by | Amount |
|---|---|---|---|
| Fit-out and kitchen | €48,000 | Own savings | €22,000 |
| Furniture, till, opening stock | €12,000 | Loan from family, written agreement | €10,000 |
| Deposit and start-up costs | €6,000 | Bank loan with government guarantee | €60,000 |
| VAT on the fit-out, until reclaimed | €9,600 | Credit line for VAT and working capital | €10,000 |
| Ramp-up shortfall, first six months | €14,000 | Lease for the coffee machine | €8,000 |
| Living costs, six months at €2,000 | €12,000 | ||
| Buffer | €8,400 | ||
| Total | €110,000 | Total | €110,000 |
Fictitious Firmfocus example. The logic works in any currency.
Notice the match between need and source. Long-lived assets go on a loan with a long term, the temporary VAT gap on a short credit line, and Sofia's own money, 20% of the total, is what makes the bank comfortable. The financing plan explains this matching in more detail.
The usual sources of start-up funding
Own money, friends and family
Lenders expect you to carry part of the risk yourself. A loan from family can close a gap, but put interest, repayment and what happens if things go wrong in writing. It protects the relationship as much as the money.
Bank loan, with or without a guarantee
Without trading history or collateral, a bank loan is hard to get. Government guarantee schemes cover part of the bank's loss, so it can say yes more often. You still owe the full amount: under the UK Growth Guarantee Scheme the borrower always remains 100% liable (source: British Business Bank, October 2026).
Microfinance
Smaller loans from specialist, often nonprofit, lenders for founders that banks turn down, usually with coaching. Microlenders look at the plan and the person more than at collateral.
Crowdfunding
Many small investors, as a loan, shares or pre-orders. In the US a company can raise up to $5 million in 12 months under Regulation Crowdfunding, through an SEC-registered intermediary (source: SEC, April 2025); EU rules cover offers up to €5,000,000 over 12 months (source: EUR-Lex, October 2020). A campaign is also a market test.
Business angels
Experienced entrepreneurs who invest their own money and knowledge, usually for shares. Agree beforehand how much say they get.
Venture capital
For businesses that can scale fast and aim for an exit. Most small businesses, such as a café, a shop or a consultancy, do not fit this model and should not try to.
Government start-up loans and guarantees: examples
Many countries have public schemes that make lending to young businesses less risky. You usually apply through a bank or a specialist lender, not to the government. These examples were checked on the official pages:
| Market | Scheme | Key terms |
|---|---|---|
| United States | SBA 7(a) loans, through participating lenders (source: SBA, July 2026) | Up to $5 million; the borrower must be unable to get the credit on reasonable terms elsewhere (source: SBA, July 2026); for 7(a) small loans up to $350,000 the SBA guarantees 85% up to $150,000 and 75% above (source: SBA, September 2026) |
| United States | SBA Microloan, through nonprofit intermediary lenders | Up to $50,000, average about $13,000, repayment term up to seven years (source: SBA, August 2026) |
| United Kingdom | Start Up Loans, part of the British Business Bank group | Unsecured personal loan for business up to £25,000 at a fixed 7.5% a year, over 1 to 5 years, with 12 months of free mentoring (source: Start Up Loans Company, October 2026) |
| Germany | KfW ERP Start-up Loan StartGeld, through your bank | Up to €125,000, of which up to €50,000 working capital; KfW bears 80% of the credit risk; for businesses active for less than five years (source: KfW, October 2026) |
| European Union | InvestEU guarantees from the European Investment Fund, through local banks and microlenders | The EIF does not finance businesses directly but relies on intermediaries (source: European Investment Fund, October 2026); find them per country on the EU access to finance portal (source: Your Europe, October 2026) |
| Canada | Canada Small Business Financing Program, through banks and credit unions | Up to C$1.15 million per borrower, of which term loans up to C$1,000,000 and lines of credit up to C$150,000; for start-ups and small businesses with gross annual revenues of C$10 million or less (source: ISED, June 2026) |
Checked in October 2026. Terms, rates and eligibility change; confirm with the scheme or your lender.
Check your country
- Guarantee scheme: does your government guarantee start-up loans, and which banks offer it?
- Microlender: is there a public or nonprofit microfinance provider with coaching?
- Regional support: does your city or region offer starter loans or vouchers?
- Personal liability: do you sign a personal guarantee, and what does it cover?
Grants: fewer and more targeted than you think
A general grant for starting a business is rare. Grants usually target a specific activity, are competitive and often pay out only after you have spent the money. The main types:
- Research and innovation: the EU's EIC Accelerator offers start-ups and SMEs a grant component below €2.5 million plus up to €10 million in equity (source: European Innovation Council, October 2026); the US SBIR programme gives equity-free funding through federal agencies to small businesses developing technology (source: SBIR.gov, October 2026).
- Energy and environment: grants or tax incentives for energy-saving investments, often national or regional.
- Regions and groups: programmes for specific areas, young founders or people starting from unemployment.
Use the official finders: the Business Benefits Finder in Canada (source: Government of Canada, July 2026), the grants finder on business.gov.au and the EU access to finance portal.
What a lender wants to see
- 01
A plan that adds up
A business plan with a reasoned sales forecast, realistic costs and a monthly cash flow forecast.
- 02
Repayment from cash flow
Interest and repayments paid from ongoing income, also in a quiet month.
- 03
A comparison with the industry
Set your margins and costs against similar businesses with the profit and cost benchmark and the industry figures. If you differ a lot, explain why.
- 04
Your own stake and a matching term
Own money in the plan, and a loan term that fits how long you use the asset: no van on an overdraft, no stock on a ten-year loan.
Bank credit has become dearer for small firms. In the euro area, a net 43% of SMEs reported higher bank interest rates in the second quarter of 2026, while 19% applied for a bank loan, up from 17% (source: ECB, July 2026). The survey covers SMEs of all ages, not start-ups specifically, but it is one more reason to keep a buffer in your plan.
Small start vs larger start
Freelancer with a laptop
Own savings and a few months of living costs are often enough. A small microloan or start-up loan can bridge equipment; avoid debt you do not need.
Business with premises or stock
Combine sources: own money, a guaranteed bank loan for the fit-out, a credit line for working capital and VAT, perhaps a lease. Start talks with lenders months before you sign the lease.
Pitfalls
- Forgetting the ramp-up: funding the equipment but not the months before break-even.
- Waiting for a grant: building the plan around a grant you may not get.
- The wrong term: short-term money for long-term assets squeezes your cash flow.
- Underestimating a personal guarantee: it puts your private assets on the line, whatever the legal form.
Funding is the last of the eight steps to start a business. What follows after opening is covered in the first year, and every other topic in Start a business.
Can I get a bank loan as a start-up?
Are there grants to start a business?
How much of my own money do I need to put in?
What is the difference between a guarantee scheme and a microloan?
Sources
- SBA: Standard loan guarantee programme (July 2026)
- SBA: Microloans (August 2026)
- Start Up Loans Company: Start Up Loans (October 2026)
- KfW: Founding and succession (October 2026)
- ISED: Canada Small Business Financing Program (June 2026)
- ECB: Survey on the access to finance of enterprises (July 2026)
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